Vikas Meena

Senior Product Manager | IIM Bangalore MBA | NITK Computer Science

Passionate about democratizing technology to solve world problems

Building 0-1 products and scaling platforms to millions of userswith proven expertise in driving measurable business impact

15+

Products Shipped

From 0-1 startups to enterprise platforms

40L+

Users Impacted

Across global platforms & markets

7+

Years Experience

Building products & leading teams

Professional Experience

7+ years driving product success across startups and enterprises, from 0-1 development to scaling platforms

Co-founder - Product & Strategy

Startup

Khambee

Goa, India

Nov 2023 - Present
startup
platform
saas

Built India's first vernacular teaching platform from 0-1, enabling educators to scale online teaching services with comprehensive SaaS solution.

₹21L
Revenue Impact
3500+ students, 20K+ organic reach
User Reach
270+ accounts
Growth Metric

Key Achievements

  • Orchestrated end-to-end product development: 1.5M workflow + 2M design + 3.5M MVP + 2.5M Beta + 2.5M Launch in 10 months
  • Drove 270+ account sales with 18% conversion to course launches and 30% monetization rate
  • Empowered top educator to generate ₹1L+ monthly revenue from 250+ students
  • Built and managed 40+ team members (employees/interns) with ₹20k average cost optimization
  • +4 more achievements

Technologies & Skills

SaaS Development
Multi-tenant Architecture
Product Strategy
Team Building
Payment Integration
Workflow Automation
Market Research
Brand Development

Product Manager

Enterprise

Matrimony.com Ltd.

Chennai, India

May 2022 - Nov 2023
platform
internal

Enhanced trust & fraud prevention systems while driving strategic growth initiatives for India's leading matrimony platform serving 30L MAU.

Payment SR increase
Revenue Impact
30L MAU, 10L DAU
User Reach
80% fraud reduction
Growth Metric

Key Achievements

  • Reduced fraudulent reports by 80% and achieved 3-day TAT for fraud report closures
  • Boosted fake profile identification by 150% through ML-based image classification
  • Launched India's first 'Biodata' feature: 8L downloads, 2L direct clicks in first month
  • Increased payment Success Rate and shifted conversion from 70% call-led to 70% self-conversion
  • +3 more achievements

Technologies & Skills

Machine Learning
Fraud Detection
Payment Optimization
User Analytics
A/B Testing
Mobile Product

Senior Software Engineer

Enterprise

Hubzu, Altisource

Bangalore, India

Jul 2017 - Mar 2020
platform
ecommerce

Developed critical modules for Hubzu, a US-based real estate E-commerce platform with $500M+ annual revenue, focusing on user experience and fraud prevention.

$5M+ increase
Revenue Impact
1M+ MAU
User Reach
20% churn reduction
Growth Metric

Key Achievements

  • Increased annual revenue by $5M+ through online payment collection for Auctions
  • Decreased churn rate by 20% via stage-based bidding implementation
  • Launched 'Bid by SMS' feature, increasing agent bid volume by 15%
  • Reduced property closing cycle by 7 days through fraudulent user identification algorithm
  • +4 more achievements

Technologies & Skills

Full-stack Development
Payment Systems
Fraud Detection
GDPR Compliance
Performance Optimization
User Experience
Firebase
Algorithm Design

Growth Manager

Startup

Perpule (acquired by Amazon)

Bangalore, India

Mar 2020 - Jul 2020
startup
ecommerce

Led Growth team for StoreSe, an online grocery delivery platform, driving rapid market expansion and user acquisition.

₹500K+ daily
Revenue Impact
25K+ DAU
User Reach
300+ apartments
Growth Metric

Key Achievements

  • Led Growth team of 7 FTEs and 4 Interns for market expansion
  • Onboarded 300+ apartments and generated ₹500K+ daily sales within 15 days
  • Achieved 25K+ DAU and expanded services to Delhi with AAP government collaboration
  • Developed comprehensive FB, Instagram, and Google ad strategies using Google Analytics
  • +3 more achievements

Technologies & Skills

Growth Marketing
Facebook Ads
Google Analytics
Influencer Marketing
Partnership Development
Video Production

Co-founder

Startup

Adrokart

NITK Campus

2016 - 2017
startup
ecommerce

Co-founded and scaled group buying platform for homogenous groups, optimizing procurement and logistics with innovative pricing strategies.

₹5.5L total
Revenue Impact
12 campuses
User Reach
400+ single campaign
Growth Metric

Key Achievements

  • Secured ₹3L grant funding from Startup India program
  • Built and led core team of 8 individuals from inception
  • Received ₹1L in-kind support from E-Cell NITK (office, infrastructure)
  • Generated ₹5.5L total revenue validating the business model
  • +3 more achievements

Technologies & Skills

E-commerce Platform
Dynamic Pricing
Logistics Optimization
Campus Marketing
Team Building
Business Development

Co-founder - Product & Marketing

Startup

Opin (Social Network App)

NITK Campus

Aug 2015 - Apr 2016
startup
platform

Led ideation, development, and marketing for social networking app enabling users to engage through questions and polls for sentiment analysis.

11K downloads
Revenue Impact
266K responses
User Reach
Campus viral adoption
Growth Metric

Key Achievements

  • Achieved 11k downloads and generated 266k responses on Google Play Store
  • Executed successful campus election exit poll campaign gaining overnight popularity
  • Developed platform for public sentiment gauging and private group decision-making
  • Led end-to-end product development from concept to market launch

Technologies & Skills

Mobile App Development
Social Networking
Marketing Strategy
User Engagement
Data Analytics
Campus Marketing

Education

MBA

2020-2022

Indian Institute of Management Bangalore

• Strategic thinking and business model innovation

• Product management frameworks and methodologies

• Leadership and cross-functional team management

• Data-driven decision making and analytics

B.Tech Computer Science

2013-2017

National Institute of Technology Karnataka

• Software engineering and system design principles

• Data structures, algorithms, and problem-solving

• Database management and web technologies

• Technical leadership and project management

Featured Projects

Strategic product initiatives across startups and enterprises, delivering measurable business impact

Khambee - Teaching Platform
₹21L Revenue
3500+ Students
270+ Accounts
2023 - Present
Startup

Co-founder

Khambee - Teaching Platform

Built India's first vernacular teaching platform from 0-1, enabling educators to scale online teaching services with comprehensive B2B SaaS solution.

Key Achievements

  • Orchestrated end-to-end product development lifecycle in 10 months with multi-tenant architecture
  • Achieved 18% conversion to course launches and 30% monetization rate
  • Empowered educator to generate ₹1L+ monthly revenue from 250+ students
  • Implemented 18+ workflow automations and 60+ core features
  • Pioneered India's first vernacular teaching platform with lifetime deal pricing
  • Engaged 20K+ students through organic campaigns providing crucial initial traction

Technologies & Skills

SaaS Development
Multi-tenant Architecture
Payment Integration
Workflow Automation
Team Building
Product Strategy
Market Research
Brand Development
Matrimony.com - Trust & Growth
Payment SR boost
30L MAU, 10L DAU
80% fraud reduction
2022 - 2023
Enterprise

Product Manager

Matrimony.com - Trust & Growth

Enhanced trust & fraud prevention systems while driving strategic growth initiatives for India's leading matrimony platform serving 30L MAU.

Key Achievements

  • Reduced fraudulent reports by 80% through ML-based image classification
  • Launched India's first 'Biodata' feature: 8L downloads in first month
  • Shifted payment conversion from 70% call-led to 70% self-conversion
  • Increased success story collection by 10x through process optimization
  • Boosted fake profile identification by 150% using advanced ML algorithms
  • Collaborated on high-impact national awareness campaign featuring celebrity Vidya Balan

Technologies & Skills

Machine Learning
Fraud Detection
Payment Optimization
User Analytics
A/B Testing
Mobile Product
Hubzu - Real Estate Platform
$5M+ increase
1M+ MAU
20% churn reduction
2017 - 2020
Enterprise

Senior Software Engineer

Hubzu - Real Estate Platform

Developed critical modules for US-based real estate E-commerce platform with $500M+ annual revenue, focusing on user experience and fraud prevention.

Key Achievements

  • Increased annual revenue by $5M+ through online payment collection for Auctions
  • Launched 'Bid by SMS' feature, increasing agent bid volume by 15%
  • Reduced property closing cycle by 7 days through fraud detection algorithm
  • Improved conversion rate by 8% through home page revamp
  • Achieved fast-track promotion to Senior Engineer within 24 months
  • Ensured GDPR compliance for 1M+ Monthly Active Users

Technologies & Skills

Full-stack Development
Payment Systems
Fraud Detection
GDPR Compliance
Performance Optimization
User Experience
Firebase
Algorithm Design
StoreSe - Grocery Delivery
₹500K+ daily
25K+ DAU
300+ apartments
2020
Startup

Growth Manager

StoreSe - Grocery Delivery

Led Growth team for online grocery delivery platform, driving rapid market expansion and user acquisition during early pandemic period.

Key Achievements

  • Onboarded 300+ apartments and generated ₹500K+ daily sales within 15 days
  • Achieved 25K+ DAU and expanded to Delhi with government collaboration
  • Produced viral promotional video with 395K+ views on Facebook
  • Secured strategic partnerships with WhatsHot, LBB, SBI & Paytm
  • Saved 70% on marketing costs through optimized influencer campaigns
  • Developed comprehensive FB, Instagram, and Google ad strategies

Technologies & Skills

Growth Marketing
Facebook Ads
Google Analytics
Influencer Marketing
Partnership Development
Video Production
Adrokart - Group Buying Platform
₹5.5L total
12 campuses
400+ single campaign
2016 - 2017
Startup

Co-founder

Adrokart - Group Buying Platform

Co-founded group buying platform for homogenous groups, optimizing procurement and logistics with innovative dynamic pricing strategies.

Key Achievements

  • Secured ₹3L grant funding from Startup India program
  • Generated ₹5.5L total revenue validating the business model
  • Achieved 400+ T-shirt sales in single campaign through strategic pricing
  • Expanded operational setup to 12 campuses demonstrating scalability
  • Built and led core team of 8 individuals from inception

Technologies & Skills

E-commerce Platform
Dynamic Pricing
Logistics Optimization
Campus Marketing
Team Building
Business Development
Opin - Social Network App
11K downloads
266K responses
Campus viral adoption
2015 - 2016
Startup

Co-founder

Opin - Social Network App

Led ideation, development, and marketing for social networking app enabling users to engage through questions and polls for sentiment analysis and group decision-making.

Key Achievements

  • Achieved 11k downloads and generated 266k responses on Google Play Store
  • Executed successful campus election exit poll campaign gaining overnight popularity
  • Developed platform for public sentiment gauging and private group decision-making
  • Led end-to-end product development from concept to market launch

Technologies & Skills

Mobile App Development
Social Networking
Marketing Strategy
User Engagement
Data Analytics
Campus Marketing

Internships & Early Experience

Gaining practical experience and applying academic knowledge in real-world settings across diverse industries

Apr 2021 - Jun 2021

Product Manager Intern

Zensar Technologies, RPG

Pune, India

A global technology services and consulting company, part of the RPG Group.

Key Achievements

  • Developed future strategy for Quantum Computing & AI/ML with extensive industry analysis
  • Identified 20+ potential business use-cases and recommended 4 Zensar-fit solutions
  • Devised comprehensive strategic roadmap and execution plan for market entry
  • Contributed to strategic planning for emerging technology adoption

Technologies & Skills

Strategic Planning
Market Research
Competitive Analysis
Quantum Computing
AI/ML Strategy
Business Development
May 2016 - July 2016

Data Science Intern

Epzeta

Bangalore, India

A data science and analytics firm, specializing in extracting insights from large datasets.

Key Achievements

  • Developed and optimized end-to-end data cleaning and formatting pipelines
  • Implemented daily e-commerce data crawlers and integrated with Facebook API
  • Built recommendation model to predict user taste for cross-selling opportunities
  • Improved data quality and processing efficiency through automation

Technologies & Skills

Data Science
Python
API Integration
Data Pipeline
Machine Learning
E-commerce Analytics
May 2014 - July 2014

Cyber Security Intern

ASD Cybersecurity

Kota, India

A cybersecurity firm providing vulnerability assessment and penetration testing services.

Key Achievements

  • Conducted rigorous security vulnerability testing for web applications
  • Identified and reported critical flaws like SQL injection and Cross-Site Scripting (XSS)
  • Performed network security assessments using tools like Kali Linux
  • Protected systems against malicious threats through comprehensive testing

Technologies & Skills

Cybersecurity
Penetration Testing
Kali Linux
Vulnerability Assessment
Network Security
Web Application Security

Live Projects & Consulting

Applying product management, strategy, and analytical principles to solve real-world business challenges across diverse industries

Aug 2020 - Sep 2020
FinTech

Paytm Lending Strategy

Paytm

Leading digital payments and financial services company. Defined strategy for new lending product.

Key Achievements

  • Conducted comprehensive market research and user analysis (50+ accounts)
  • Analyzed 7 key competitors to benchmark features and market positioning
  • Developed detailed Product Requirements Document (PRD) and workflow
  • Delivered strategic insights that influenced product roadmap

Technologies & Skills

Product Strategy
Market Research
Competitive Analysis
PRD Development
User Research
Financial Services
Nov 2020 - Dec 2020
HealthTech

Zebo Business Model Pivot

Zebo

AI-based dermatology platform enhancing skin health. Redefined business model for market fit.

Key Achievements

  • Researched 5 key players and value drivers in HealthTech industry
  • Advised strategic pivot from B2C to B2B business model
  • Identified critical market gaps and enhanced scalability
  • Improved platform's market positioning and long-term viability

Technologies & Skills

Business Strategy
Market Analysis
AI/ML
Healthcare Tech
B2B Strategy
Product Positioning
Jul 2021 - Aug 2021
FinTech

Aye Finance Credit Risk Optimization

Aye Finance

NBFC empowering micro and small enterprises with credit. Optimized credit risk assessment models.

Key Achievements

  • Enhanced creditworthiness assessment for MSEs with 41.18% Capital Adequacy Ratio
  • Researched 40+ parameters to identify 4 key standardized indicators
  • Collaborated with analytics team demonstrating 5% reduction in NPAs
  • Established new benchmarks for NPA assessment

Technologies & Skills

Credit Risk Analysis
Data Analytics
Financial Modeling
NBFC Operations
Risk Assessment
Statistical Analysis
Aug 2021 - Sep 2021
Consumer Tech

Playo Growth Strategy

Playo

Leading sports and fitness community app. Enhanced user acquisition and retention strategies.

Key Achievements

  • Analyzed user acquisition funnel to identify critical churn points
  • Interviewed 35+ users and hypothesized 8 scenarios for behavior analysis
  • Recommended 10+ features & UX changes for 15% churn reduction
  • Delivered strategic report for product enhancements and growth

Technologies & Skills

Growth Strategy
User Research
UX Analysis
Funnel Optimization
Sports Tech
Mobile Analytics
Oct 2021 - Nov 2021
Mobility Tech

Bounce User Rating System

Bounce

India's largest bike-sharing and mobility solution. Developed robust user rating system.

Key Achievements

  • Analyzed Bounce features identifying 20+ factors correlating with user behavior
  • Designed modular internal User Rating System benchmarking 5+ top systems
  • Improved user trust and service quality through enhanced accountability
  • Contributed to operational efficiency with structured feedback mechanisms

Technologies & Skills

Product Operations
Rating Systems
User Behavior Analysis
Mobility Tech
System Design
Quality Assurance
Feb 2022 - Mar 2022
HealthTech

GoApptiv Telemedicine Launch

GoApptiv

Revolutionizing rural healthcare access via 'phygital' model. Launched transformative telemedicine solution.

Key Achievements

  • Launched 'Connect on Demand' telemedicine for 200,000+ rural villages across 27 States
  • Leveraged existing platforms (50%+ wholesalers, 50,000+ retailers) for distribution
  • Conducted primary research across 3,424 markets for viability assessment
  • Empowered 900+ on-ground 'Phygital Field Force' for service delivery

Technologies & Skills

Healthcare Innovation
Rural Tech
Telemedicine
Distribution Strategy
Market Research
Phygital Solutions

Skills & Expertise

A comprehensive skill set spanning product strategy, data analysis, user experience, and technical implementation

Product Strategy

Product Roadmapping95%
Market Research & Analysis92%
Competitive Analysis88%
Go-to-Market Strategy92%
Product Vision & Strategy94%
0-1 Product Development96%

Data & Analytics

SQL & Data Analysis85%
A/B Testing90%
Product Analytics92%
KPI Definition88%
Business Intelligence80%
Fraud Detection Models85%

User Experience

User Research88%
Wireframing85%
Prototyping82%
Usability Testing90%
Design Thinking87%
Customer Journey Mapping88%

Technical Skills

API Design75%
System Architecture70%
Agile/Scrum95%
Technical Documentation88%
Cloud Platforms72%
Payment Integration85%
Multi-tenant SaaS80%

Tools & Technologies

Proficient in industry-leading tools for product management and development

Figma
Design
Jira
Project Management
Confluence
Documentation
Razorpay
Payments
Amplitude
Analytics
Mixpanel
Analytics
Notion
Documentation
Slack
Communication
Tableau
Data Visualization
Postman
API Testing
AWS
Cloud
GitHub
Version Control
Firebase
Backend
Google Analytics
Analytics
Hotjar
User Research
Intercom
Customer Support

Awards & Recognition

Recognized for excellence in business, technology, and leadership across national and campus platforms

National
IIMB

National Winner - Thoucentric Bottoms-Up

Tech Business Consulting-Digital Transformation (1/1.5k+ teams)

National
IIMB

National Winner - TRBS-IIMA Aagaz

B-Plan with business model innovation for social needs (1/719 teams)

Campus
IIMB

Campus Winner - Bajaj Auto OffRoad-Challenge

Go-To-Market strategy for Pulsar Neon (1/100+ teams)

Competition
National

Ranked 8/1204 - PM Live Competition

National Level Product Management Competition by Spotle.ai & IIMA

Campus
IIMB'20

Campus Winner - Renew Power Re-lead 3.0

Strategy to diversify into new area (1/75+ teams)

Campus
IIMB'20

Campus Finalist - MI Xiaomi Summit 2.0

Building ecosystem for Consumer Internet of Things (1/5 of 500+ teams)

National
NITK

National Winner - NIT Conclave

Inter NIT summit plan to promote entrepreneurship (1/31 NITs)

Scholarship
National

CBSE National Merit Scholar

Recognized for 4 consecutive years under Central Sector Scholarship (1/350)

Positions of Responsibility

Chief Coordinator - Tech Fest Engineer

NITK'16-17
  • Successfully raised ₹30 Lakh+ in sponsorships
  • Managed 10k+ footfall
  • Boosted Facebook likes to 295k+

Convenor - Entrepreneurship Cell

NITK'16-17
  • Led 50+ members
  • Spearheaded the E-Summit
  • Served as Student Point of Contact for Incubation Center

Placement Coordinator - Computer Eng. Dept.

NITK'16-17
  • Elected 1/6 of 110 students
  • Served as SPOC for 15 recruiting companies

Class Representative

NITK'13-17
  • Elected 1 of 54 students for all 4 years
  • Liaised between faculty, students, and academic office

Impact & Metrics

Data-driven results demonstrating measurable business impact across diverse industries and company stages

₹27L+
Revenue Generated
Direct revenue impact
35L+
Users Impacted
Total user reach
50+
Team Members Led
Across different roles
15+
Products Built
From 0-1 to enterprise scale
80%
Fraud Reduction
At Matrimony.com
12+
Awards Won
National & campus recognition

Career Journey & Impact

Revenue impact and user reach across different roles

Core Competencies

Skill proficiency across key product management areas

Experience Distribution

Breakdown of experience across different contexts

Key Achievements Timeline

Major milestones and recognitions

National Winner
Thoucentric Bottoms-Up (1/1.5k+ teams)
Fast-track Promotion
Senior Engineer in 24 months at Hubzu
Startup Funding
₹3L grant from Startup India program
Product Innovation
India's first vernacular teaching platform
Leadership Recognition
Chief Coordinator, Tech Fest (₹30L+ sponsorships)

From Code to Customer

A Product Leader's Journey - 42 seconds showcasing the path from technical foundation to driving measurable business impact

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Let's Connect

Ready to drive product innovation together? Let's discuss how we can create exceptional user experiences and business value.

Get in Touch

Location

Goa, India | Open to Relocation

Ready to Collaborate?

I'm currently exploring Senior Product Manager opportunities where I can drive product strategy, lead cross-functional teams, and create meaningful impact through data-driven product decisions.

With experience building 0-1 products, scaling platforms, and leading teams of 50+ members, I bring a unique blend of startup agility and enterprise execution.

© 2025 Vikas Meena | Senior Product Manager | IIM Bangalore. Built with Next.js and crafted for impact.